BRANDING + DESIGN

Working with Business Leaders and Entrepreneurs to Create Strong, Smart & Profitable Brands.

“You now have to decide what ‘image’ you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place.”

David Ogilvy

“The number one quality that stands out about Paul from the moment you begin working with him is his ability to listen intently and draw from his deep well of experience to land on smart solutions quickly. That is an asset Paul brings to every challenge because he knows that no matter how beautiful and strong a design may be, if it doesn’t help a brand achieve its business goal it’s not good brand strategy. It’s that discernment that elevates his keen sense of design to another level and makes his ability to mentor Junior Designers so valuable. He approaches each project—from developing brand identities to designing looks for web sites and marketing campaign in every medium—with a firm understanding of the goal, the timetable, the cross-discipline needs and the budget to keep projects on track for his clients and his team. In Discovery Meetings and Presentations, Paul is articulate, well-prepared and adept at thinking on his feet. He never asks anything of his team that he isn’t prepared to do himself, and he always stays calm and upbeat in the face of daunting challenges. Paul also stays on top of evolving trends in Marketing to keep his skills relevant, as well as those of the Creatives he mentors. Paul’s combination of fresh creativity, strategic acumen, unquestionable work ethic and collaborative spirit is rare. He is a true asset to any team or project!”

Eric HughesSenior Manager, Brand Managment at Primos Hunting

Paul (VOPPA) was integral in our design work when we founded Lake Saint Louis Family Church. He helped us with logo design, banners, flyers, and much more. He was an invaluable resource as we branded the Family Church name. His work is consistently excellent. I highly recommend Paul Povolni!

Jennifer (Dunlap) JohnsonPhotographer at Lesh Photography

Paul is one of the most creative and talented people I’ve ever had the pleasure of working with. I’ve seen him design many world-class projects and contribute tirelessly to our innovative processes at Group. Paul’s also one of the most forward-thinking professionals I’ve worked with, and I frequently turn to him with questions about the condition and future of computer & internet technology. He’s also a genuinely great guy, and it was a pure joy to work with him. I recommend Paul with the highest regard.

Jeff WhiteDevelopment Champion at Group Publishing

“It’s my absolute pleasure to recommend Paul Povolni.
Paul and I worked together at Mad Genius, Creative Fusion for three and a half years. I thoroughly enjoyed my time collaborating with Paul, and came to know him as a responsive, friendly member of our team.
He is honest, dependable, and hard-working. Beyond that, Paul’s unflinching positive attitude and process-driven approach are what separates him from other creative individuals. He has an undeniable talent for brand management and never missed a deadline during our tenure together.
Paul was an absolute joy to work with. He is a true team player, who fosters positive discussions and brings the best out of those around him.
Without a doubt, I confidently recommend Paul to manage any creative endeavor. As a dedicated and knowledgeable colleague and an all-around great person, I know that he will be a beneficial addition to any project.”

Rob BridgesChief Creative Officer, Mad Genius Creative Fusion

I hired Paul to do the graphics and branding for Capital Realty Advisors. He did a great job and we’ve received some great feedback from his work. We use his branding ideas on everything. Thanks Paul!

Brian Patton, CCIMBrian Patton Commercial

Paul helped our 125 yr old company rebrand itself. His creative work and influence has presented tremendous value to our company.

Brandon Scott MinorTrust|GDC

"I found Paul to be a thoughtful and organized creative professional with a talent for both big-picture thinking and detail-oriented analysis. He speaks with authority and understands how to put himself in a client’s shoes to offer personalized, workable marketing and advertising solutions. He is also an engaging speaker with an interestingly circuitous personal and career history upon which to draw. This unique perspective lends itself well to developing creative advertising concepts, campaigns and programs."

Jeff PedigoAssociate Creative Director at Mad Genius

Three variables that help a brand's success is fresh, out-of-the-box thinking, compelling design that disrupts the white noise of marketing ecosystems, and having inspired, enthusiastic brand ambassadors that can tell a brand's story in a compelling way. With Paul, you get all three. If you're a future client of Paul's, you will also benefit personally from his "head smack" creative philosophy and the Aussie hospitality typical of other folks from 'down under'.

Frank Owen JrVP, Strategist & Operations

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